Sotiris Vetsopoulos
Founder & CEO, SV Hospitality
Sotiris Vetsopoulos is the founder and CEO of SV Hospitality. He has more than 20 years of experience in hotel yield, revenue management, contracting and sales, from online travel and bed banks to tour operators, flash sales, 5-star resorts and hotel groups.
- 20+
- years in hospitality and travel
- 4,000+
- hotels under his pricing responsibility
- €500M+
- revenue managed since 2006
- 10
- companies: OTAs, bed banks, tour operators, resorts, groups
Biography
From online travel to the hotel side
He started in 2006 as Yield & Revenue Manager at youtravel.com, setting the pricing strategy for more than 4,000 hotels. He then ran revenue management at Aquis Hotels & Resorts and for the online channel of TUI Hellas (Hotelbeds.com), working with the headquarters in Spain.
For almost seven years he was Head of Business Development at Purple Travel, responsible for direct hotel contracts, campaigns and the web and digital marketing team, while also serving as a non-executive board member of Nelios. He went on to contract flash sales and FIT deals for Voyage Privé through Kolenia and held successive roles up to Sales Director at HotelBrain Group.
From 2022 he moved to the hotel side, as Director of Sales at Radisson Blu Zaffron Resort Santorini 5* (Fais Group) and then as Yield & Revenue Director at Grecotel Hotels & Resorts. In 2024 he founded SV Hospitality to bring this know-how to independent and boutique hotels.
Career
20 years, every side of the industry
2024 – present
Founder & CEO
SV Hospitality
Sales, revenue management, marketing and operations for independent and boutique hotels in Greece.
2024
Yield & Revenue Director
Grecotel Hotels & Resorts
Led yield and revenue management at one of Greece’s largest hotel groups.
2022 – 2024
Director of Sales, Hospitality Division
Fais Group · Radisson Blu Zaffron Resort Santorini 5*
Overall sales strategy for the resort, market positioning across all segments, sales plan, key accounts, trade shows and team training.
2019 – 2022
Sales Director · Senior Manager of Flash Sales · Regional Sales & Revenue Manager
HotelBrain Group
Sales strategy for Greece, flash sale contracts for all group properties and leadership of the sales team.
2018 – 2019
Contracting Manager
Kolenia · Voyage Privé
Flash sales and FIT contracting: negotiating rates, allotments and terms with hotels and tracking sales by market.
2012 – 2018
Head of Business Development
Purple Travel
Direct hotel contracts, campaign offers, leadership of web, digital marketing and IT teams, KPIs and processes.
2012 – 2015
Non-Executive Director
Nelios
Board member: business strategy and strategic planning.
2010 – 2012
Revenue Manager
TUI Hellas · Hotelbeds.com
Area, destination and hotel pricing for Greece in coordination with headquarters, markups and profitability of the online channel.
2009 – 2010
Revenue & Reservations Manager
Aquis Hotels & Resorts
Pricing and special offers, inventory control, stop sales, the reservations department and competitor benchmarking.
2006 – 2009
Yield & Revenue Manager
youtravel.com
Pricing strategy for 4,000+ hotels, markups by country and destination, competitor analysis and commitment contracts.
SV Hospitality
The same know-how, for your hotel
Request a free assessment of your sales, marketing and operations. Sotiris stays personally accountable for every engagement.