Insights for hoteliers
Revenue management, sales and marketing for hotels in Greece
Practical guides from 20 years of experience with hotels, OTAs and tour operators.
What is hotel revenue management, and why every Greek hotel needs itA plain guide for hotel owners and managers: what revenue management means, how it differs from simple pricing, and when it makes sense to outsource it.Read the article →
RevPAR, ADR and occupancy: the three metrics every hotelier should knowWhat each metric measures, how to calculate it with simple examples, and why occupancy on its own can mislead you.Read the article →
How to increase your hotel’s direct bookingsSeven practical steps to get more bookings from your own website, without damaging your relationship with the OTAs.Read the article →
Booking.com ranking: what affects your hotel’s positionThe factors that influence where your hotel appears in Booking.com search results, and the ones you can control.Read the article →
Revenue management for seasonal and island hotelsEarly booking, tour operators, allotments and the weeks of May and October: how to plan the season at a seasonal hotel.Read the article →How to offer breakfast in a boutique hotel without a kitchenThree ways a small Athens hotel can offer breakfast with no kitchen or staff, and what it gains in reviews and revenue.Read the article →SV Hospitality
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